To create extra conversions and share of wallet you will see more and more interactive solutions with consumers in the retail environment.
How do we communicate with the consumers?
To create an experience with the consumer which distinguishes us from the rest of the retailers in the shoppingstreet.
The consumer has learnt quickly over the last years to search for what he wants. But when he arrives at the store he wants advise, inspiration, acknowledgement and service.
You can disclose information to the consumer via interactive furniture which can connect specific content to RFID tagged items.
For shop – in -shop applications, RFID can create very intelligent up- & cross sell solutions.